
The goal
Ripe Ideas are a leading marketing agency who work alongside one of the UK’s leading transport providers for the education sector.
Their experience of working with another emailing service in the past had left the team at Ripe Ideas with concerns around the accuracy of the data being used, and how targeted their marketing really was.
They approached Buzz Education, looking for a more tailored approach.
Ultimately, Ripe Ideas needed to help their client market to Business Managers and other decision makers in schools, with the aim of generating website traffic and leads.