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Bonner & Hindley

Home > Case Studies > Bonner & Hindley

We offer agencies the tools and guidance they need to support and enhance their clients’ marketing activities

As an agency with over 20 years of specialist expertise in marketing to education, we work with a large number of marketing agencies across the UK.

In addition to looking for a partner who will add value for their clients, agencies also have a number of specific criteria they need prospective partners to meet. In this post GDPR world, one of those criteria is ensuring that they are working with a legally compliant company.

Bonner & Hindley are one of our agency clients who had criteria like this.

The goal
1

The goal

Bonner & Hindley work with a number of visitor attractions in Yorkshire. Each of these attractions has their own specific marketing objectives, and Bonner & Hindley needed to find a partner who could support them.

Bonner & Hindley had three key questions they needed to answer before choosing their education marketing agency partner;

1. Does this company offer GDPR compliant marketing solutions?
2. Could the company offer flexible solutions to fit our budget?
3. Were the company transparent and easy to work with?

Following a rigorous supplier search, Bonner & Hindley chose to work with Buzz Education.

"We spoke to many organisations whilst looking for someone to purchase education data from and Buzz Education were the standout company.

They were easy to talk to, happy to answer all of our questions, including those difficult post GDPR law change ones, and were very helpful. I would definitely consider Buzz Education when in need of help for any future education marketing."

Kerry

Kerry

Bonner & Hindley

The strategy
2

The strategy

Buzz Education supply schools data to Bonner & Hindley and to their visitor attraction partners. Each of these organisations uses the data to manage their own marketing campaigns, typically favouring direct mail as their route to teachers and decision makers.

The data is updated in real time, and accessed via an easy to use data platform, meaning they have access to accurate data at all times.

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The results
3

The results

“Using the data supplied by Buzz Education, our visitor attraction partners are able to effectively market to schools and teachers, so that they can encourage visits from school groups.

The ease of use of the platform, and accuracy of the data, means our partners are able to generate high levels of engagement to boost their brand in schools and welcome high volumes of school group visits each year.”

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Sophie

Sophie

I’m your Campaign Strategist.
I'm here to answer all your questions and get you started on your journey!