EMAIL MARKETING
Send emails direct to teachers’ inboxes
Directly connect with your chosen teachers and secure new qualified leads with our expert email marketing to schools service.
Stand out. Spark action.
Secure leads.
Connect with teachers in 30,000+ UK schools
Track engagement with a post-campaign report
Support from email marketing experts
Maximise conversions with education insights
EMAIL MARKETING
Turn the heads of school decision makers
Starting from £995, your chosen email marketing plan will give you the best chance of securing new leads in schools.
With access to teachers’ direct inboxes, an expertly-built strategy, and exclusive insights from the 1000s of campaigns we send each year, your email campaigns will be optimised to generate results.
Included in your programme:
Targeted mailing lists
Build a tailored marketing mailing list from over 30,000 UK schools, 725,000 teachers and decision makers, and 130+ job roles.
Direct campaigns
Send your email to the direct inboxes of your chosen teachers and decision makers.
Expert copywriting & email design
Our copywriters and designers will create striking email campaigns for you that drive engagement, boost your brand credibility, and increase your education conversions.
In-depth analytics
Optimise and your future campaigns with a detailed campaign report including your open and click-to-open rates and more.
Improve conversions with a bespoke landing page
Our creative team will develop an expertly designed landing page and form that your target teachers can quickly and easily complete. You’ll be able to use the data collected to convert these high-intent leads into sales.
EMAIL MARKETING
Check out our lead-generating email designs
EMAIL MARKETING
Engage key staff in your chosen schools & settings
Access data for over 30,000 UK schools, 725,000 teachers and decision makers, and more.
CHOOSE YOUR
Establishment Types
- Nurseries
- Primary Schools
- Secondary Schools
- Academy Schools
- Multi-Academy Trusts
- Faith Schools
- Special Schools
- Independent Schools
- Private Schools
- Sixth Forms and Colleges
CHOOSE YOUR
Education Staff
- Head Teachers
- Deputy Heads
- Business Managers
- Chair of Governors
- Heads of Year and Key Stage Coordinators
- Key Stage Teachers
- Heads of Department
- Subject Teachers
- Support Staff/Non-Teaching Staff
CHOOSE YOUR
Regions
- East Midlands
- West Midlands
- London
- South East
- South West
- East of England
- North East
- North West
- Scotland
- Wales
- Northern Ireland
- Republic of Ireland
- International
Choose your programme
Awareness
3 emails
A focused campaign designed to introduce your organisation to schools, generate engagement and identify interested prospects.
Strategy call with Kate
Custom-built mailing list
3 x expertly written & designed HTML emails
3 x broadcasts to your chosen contacts
Post-campaign performance reports
MOST POPULAR
Engagement
6 emails
A structured campaign designed to build awareness and maintain momentum, keeping your organisation visible to schools over time.
Strategy call with Kate
Custom-built mailing list
6 x expertly written & designed HTML emails
6 x broadcasts to your chosen contacts
Post-campaign performance reports
Authority
12 emails
Our most comprehensive campaign programme, designed to generate consistent engagement and build your brand in schools.
Campaign strategy call with Kate
Custom-built mailing list
12 x expertly written & designed HTML emails
12 x broadcasts to your chosen contacts
Ongoign campaign performance insights and optimisation
Educator Leads database of engaged contacts
Want to tweak one of our plans? We’ll tailor a bespoke proposal to fit your goals.
Trusted by businesses and organisations across the UK
“With the help of Buzz Education we were able to achieve fantastic results for our campaign which saw us increase participants by over 200% and income by 421%.”
“Such a pleasant experience and a massive help with our campaign! The team has been wonderful with meeting all of our needs, with prompt responses and a friendly manner.”
“The team were so quick in getting back to me with a full email plan. We had a chat over the phone and they made it easy to book. Highly recommend the team for their quick and friendly service.”
“The team has been incredibly helpful throughout our campaign – the quality of service has been fantastic! They’ve been a pleasure to work with and have made the process very easy.”
“I would 100% recommend Buzz Education. We get really strong results from our campaigns – on the day of send, our inboxes are filled with enquiries coming in thick and fast!”
FAQs
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What results can I expect from an email marketing campaign to schools?
While every campaign is unique, you can expect to see a tiered impact starting with increased brand awareness and a measurable increase in website traffic. This naturally leads to more direct email replies and website enquiries, which you’ll be able to follow up with to build trusting and lasting relationships with schools that convert.
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How do you build a targeted school mailing list for my campaign?
Using our extensive education database, we can include the exact education establishments and decision makers in your campaign mailing list to suit your requirements.
We can segment the data for you based on phase of education, type of school, region or specific area of the UK, individual education job roles and more.
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Can you target specific roles like headteachers, SENCOs, or business managers?
Absolutely! We can tailor your mailing list to the specific job roles you’re looking to connect with. From head teachers to IT Managers to SENCOs (special educational needs coordinators), we can help you send campaigns to over 130 different job roles.
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What’s included in the Engage, Accelerate, and Growth email plans?
Our Engage plan includes:
1 x strategy call where we’ll share our expert advice for your campaign
1 x content review of your supplied content
1 x email campaign sent to your bespoke education mailing list
1 x post-campaign report detailing your campaign performanceOur Accelerate plan includes:
1 x bespoke strategy plan
3 x expertly written and designed email campaigns sent to your bespoke education mailing list
3 x post-campaign reports detailing each campaign performanceOur Growth plan includes:
1 x bespoke strategy plan
6 x expertly written and designed email campaigns sent to your bespoke education mailing list
6 x post-campaign reports detailing each campaign performance
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Can you run a multi-email nurture sequence over a term or academic year?
Yes, we can create a campaign strategy tailored to your preferred timescales. We recommend sending a series of email campaigns as part of a long-term marketing plan. Long-term email campaigns are proven to get results and are a great way to build your brand awareness, develop relationships and generate leads. You can choose to send your emails as often as you like, however we usually recommend no more than 2 per month.
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How quickly can we launch an email campaign from booking?
Our average lead time for an email marketing campaign is 10 days. This ensures enough time for content creation, campaign set up, testing and scheduling. However, if you’d like to supply your own content and design, we can build your supplied HTML email on our email sending platform and send this out 7 days from your booking.
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Do you provide a post-campaign report and next-step recommendations?
Yes, we’ll send you your post-campaign report 7 days after your campaign send date. This will include information such as your open rates and click-per-open rates. We’ll also provide expert recommendations for your next campaigns to help you nurture your engaged leads and continue building momentum.
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How do you protect deliverability and avoid spam filters in schools?
Our campaigns team carry out over 20 thorough pre-send checks on every email campaign before it’s approved for send, to ensure successful delivery. These checks include spam filter checks, inbox testing, image checks, spelling and grammar reviews, test sends and more.